Have you been watching the World Cup?
During today’s Italy-Germany match I have to admit I was a bit distracted by a recurring thought popping in to my head: Why did the Italians seem to be sweating so much more than the Germans?
Of course, after a while, I realized that the ubiquitous underarm sweat blotches I was seeing where actually part of the graphic design of the Italian jersey. Now, I’m a proponent of thinking through what a design will look like in use, and after it is used, but I find the point of view which led to this design somewhat odd. Purposeful proactive pit stainage as a premediated graphic design element? Weird. Not beausage.