11 thoughts on “Designing is…

  1. … a proactive creative process to achieve an outcome.
    … complete if an outcome is achieved
    … incomplete if an outcome is not achieved
    The outcome of the design process is
    … positive if it matches the problem resolution
    … neutral if it has no effect on the problem
    … negative if it makes the problem worse
    In any case, creative designing is proactive and a separate entity from the outcome. Problem solving is comparative and reactive; an attempt to match outcomes to the resolution of a problem.

  2. I’ve always liked the Eamesian definitions of design:
    “A plan for arranging elements in such a way as best to accomplish a particular purpose.”
    “Recognition of need. An expression of purpose”
    *from the films of Charles & Ray Eames

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