metacool Thought of the Day

“I think subconsciously people are remarkably discerning.  I think that they can sense care.  One of the concerns was that there would somehow be, inherent with mass production and industrialisation, a godlessness and a lack of care.  I think it’s a wonderful view that care was important – but I think you can make a one-off and not care and you can make a million of something and care.  Whether you really care or not is not driven by how many of the products you’re going to make.”

Jonathan Ive

Innovating is Tough: Hats off to the DeltaWing team

I had a deep emotional response while watching this video about the DeltaWing project.

If you've ever struggled to bring something new and innovative to life, you know what everyone in this video is going through. What they've accomplished is immensely impressive.

Toward the end of the video, Dr. Don Panoz is wearing a shirt with the following aphorism emblazoned on its back:

The greatest pleasure in life is doing what people say you cannot do.

Amen, Dr. Panoz.  Amen.  I think myself very lucky to be part of the team at IDEO, and there are very few teams or organizations I would consider signing up to belong to, but the DeltaWing project is certainly one of them.  I once again tip my hat to Ben Bowlby and everyone there who has worked so hard to make a clever vision into a stunning reality.

Innovating is tough.  Talking about it is easy.  Doing it to the hilt and creating a true gamechanger is beyond hard.  Respect.

2012-06-11 at 10-44-29

David Kelley on Creative Confidence

“Don’t divide the world into ‘creative’ and ‘non-creative’. Let people realize they are naturally creative … When people regain that confidence, magic happens.”

– David Kelley

 

Earlier this year at the TED conference I had the wonderful experience of watching my teacher, mentor, colleague, and friend David Kelley give the talk above.  It’s about building confidence in one’s ability to be creative.  It’s also about empathy, courage, leadership, and choosing to strive to live the life you want to live.  

I hope you enjoy listening to David’s thoughts on creative confidence as much as I did.

 

Director’s Commentary: Jeep Mighty FC

Here's a great look at the Jeep Mighty FC concept car, as told by its designers.  Though this director's commentary doesn't illuminate much of the actual design process which led to the creation of the Might FC, it does a wonderful job of showing us the importance of identifying and holding a strong point of view as you make your way through that process. 

In particular, I like this quote from Mark Allen, the lead designer:

Although we work for a very, very  large corporation, and you'd think there would be board meetings and all this stuff, really it's a few guys just saying, "I want to build this because it's cool."  To have that kind of flexibility in our corporation is great.  I've got great support to do this, and the vehicles come out very, very pure in thought.  They're not watered down through a bunch of meetings and decisions.  There's really never any regrets when we get it done.

Not only is it critical to establish a solid point of view, it is essential to trust the people who hold that vision to do the right thing.  A team of talented designers can create a compelling concept car like the Mighty FC.  An extremelky well-structured and led product development organization like Apple can take the vision of talented designers all the way to market.

I love this design.  I hope they find a way to make it — it would be such a boon to the Jeep marque.

Ferdinand Alexander Porsche and the Porsche 911

Porsche-Type-901-911-with-Ferdinand-Alexander-Porsche-1963-600

Ferdinand Alexander Porsche, a designer who shaped many beautiful products, passed away yesterday.  He is pictured above astride one the truly iconic designs of the 20th century, the Porsche 911.  His Porsche, his design.

As an aside, how cool would it be to pose for a photo on a product of your own imagination?  Pretty cool, I think.

To my eyes, the Porsche 911 is an object I never tire of.  Particularly in its early incarnations, there's a very clean and pure design aesthetic at work.  I also love the later 911's, with their shapely hips and bulging flares and scoops and spoilers, but the original design offers something different: formal, modern minimalism very much in keeping with the work of Dieter Rams from the same period, yet still connected to the flowing, ur-Porsche shapes and surfaces penned by the great Erwin Kommenda in the 1930's.  In many ways that link between the streamlining period of car design and the very rational approach of the 1960's drives my abiding love of the 911 aesthetic: it is emotional in the right places, technical in the rest, and the combination just feels the way a sports car should: emotive, efficient, compact, agile.

I often think about cars I would want to have parked in my living room as sculptural objects, and an early 911 is at the fore, along with a Citroen DS, a Fiat 500, or a Saab 92.  They all have their genesis in a certain time period, which probably says more about me than it does about them.  But what I do think we can learn from all of these, and from Ferdinand Porsche and the 911 in particular, is the paramount importance of having a crisp point of view.  Product experiences that are remarkable to use, to behold, to feel, are always the result of talented people who not only know what they're shooting for, but know what good looks like.  If you want to have a thriving business concern, focus on creating great offerings first by hiring the best talent you can find an letting them run.

As an engineer, I can't help but admire the 911 from a dynamic standpoint.  Here is a classic example of an approach which works in practice but not in theory.  Who would have thought that this rear-engined architecture would go on to win everywhere from Le Mans to Daytona to Pikes Peak?  The inherent maneuverability and traction advantages of the 911, when put to good use, provide a textbook case of strategy being the art of making the most of what you have that other's don't.  A 911 is not a normal car, does not drive like one, and therefore can win in ways different from the mainstream.  For a more visceral perspective on that thought, please see my other blog.

Back to the man.  For me, the lesson I take from his story is that we must all strive to design our own lives.  He was lucky enough to be born into a successful family which was also a company.  On the other hand, imagine being born as Ferdinand Porsche, with a genius grandfather who defined many aspects of the automobile, and a successful industrialist father, who created a startup and navigated it to become a world-class brand.  That would be a tough legacy to live up to.  For some, that would be too much weight to carry.  I think for Ferdinand Alexander, the key was that he was honest enough to say that he would be an industrial designer, and not an engineer like his father and grandfather.  By doing so, he was able to express a deep congruence between his own dreams and the path of the firm, which resulted in the 911.  When those two diverged, he expressed the entrepreneurial instincts which I believe all great designers carry, and founded his eponymous design firm, which went on to create many lust-worthy products. 

So at the end of the day, whenever I see a 911, I'll think of the individual behind its shape, whose most worthy design was perhaps the arc of his own life.