In his latest column, Tyler Brûlé explains his simple, "everything matters" test to assess a hotel's capabilities: order a club sandwich.
Focusing on the very basics, it starts by sampling the quality of 10
everyday ingredients (bread, lettuce, tomato, egg, bacon, chicken,
mayonnaise, butter, potatoes and cooking oil) and how well (or not) all
of these can be worked up into a club sandwich.
As with many
things in life, if you can nail the simpler, smaller things, then the
rest tends to fall into place. This is particularly true of hotels and
how they deal with toasting bread, frying eggs, arranging lettuce,
crisping bacon and cooking French fries.